Tullamore D.E.W. Café Honey

Client: Tullamore Dew | Agency: Thirst

Tullamore D.E.W. recently launched a new liqueur that blends smooth Irish Whiskey with rich roasted coffee and sweet bohemian honey. Vibrant had the pleasure of working with the legends at Thirst to bring together two worlds: the Irish Pub and the Czech café.

The best part of the brief? “Let’s do it all in one location”. No AI, no unnecessary travel. Just a bunch of people who care about their craft and a healthy dose of creative problem solving.

Credits
Client: William Grant Dublin
Brand: Tullamore Dew
Global Head of Comms: Clara Kelleher
Global Head of Brand: Aine McGrath
Global Communications Manager: Timi Ogunyemi
Global Innovation, Gifting & Merchandising Manager: Rob Ryan
Global Brand Management: Sophie O’Neill
Global Brand Ambassador Tullamore D.E.W. Kevin Pigott

Agency: Thirst
Thirst Client Services Director: Alex Trevor
Thirst Client Services Director: Fran Somerville
Thirst Creative Director: Sam Cutler
Thirst Design Lead: Eamon Cameron
Thirst Creative Services Manager: Janina Vihanto
Thirst Account Executive: Lisa Marra

Assets Commerical Models: Emma Kate Beth
Casting Ireland Models: Viktoryia Pashkevich, Fedja Zahirovich

Tullamore D.E.W. Models: Shane Murray, Benedict Ayodola

Vibrant
Photographer/Director: Kevin Goss-Ross
DOP: Stephen Reynolds
Producers: Louise McCabe & Michael Roulstone
1st AC: Mich Behan
Photography retouch: Kevin Goss-Ross
TVC Edit + Grade: Stephen Reynolds
VFX: Kevin Goss-Ross
Production designer/stylist: Lesiele Juliet

Set designer/builder: James Donnelly
Set Builder: Stephen Loane
Set Stylist: Sophie McKenna
Set Assistant: Jade Courtin
Hair and Makeup artist: Jennifer Hennessy
Food Stylist: Nikki Walsh

Studio: Round Rabbit Studio

Some OOH stills,

Here’s how
we made it happen,